Automotive

A CAR DESIGNED TO EMPOWER MIND AND BODY

INFINITI & CELEBRITY TRAINER ASHLEY BORDEN EDUCATE DRIVERS ABOUT THE IMPORTANCE OF WELLNESS

Los Angeles, Thursday 15 February 2018 – Not many would associate driving with exercise. Whilst staying fit is essential to our wellness, simple daily exercises can also contribute to a more positive and all round safer driving experience.

Drivers that exercise have greater ease in turning their heads to see blind spots when changing lanes or to back up. They are also able to rotate their bodies farther to scan the driving environment while making right-hand turns and were able to get into the cars more rapidly, demonstrating an increased overall flexibility.

The all-new QX50 is designed to be a soothing sanctuary, with technology and design created around the driver’s needs for a calmer, safer and stress-free life.

Its peaceful interior has an Active Noise Cancellation technology, created within a state-of- the-art BOSE 16-speaker sound system, helps make the cabin blissfully free from unwanted sound intrusion.

The seats in the 2019 QX50 are designed drawing from NASA zero-gravity research and joint study from Keio University in Tokyo. The ergonomic shape and foam densities emphasize spinal support and minimizes pressure on muscles and helps maintain natural blood flow.

Additionally, integrated heat and ventilation features reduce the stress that both cold and uncomfortably hot temperatures bring on.

If that’s not enough, INFINITI’s ProPILOT technologies, included in the all-new QX50, is your answer to stressful driving, as it showcases the very beginning of INFINITI’s autonomous drive capabilities.

 

For more details, please contact Anna, Karun or Derrick at Sassy:

anna@sassyfilms.com          | +44 (0) 7814 971 960         | +44 (0) 208 905 2345

karun@sassyfilms.com        | +44 (0) 7725 940 179         | +44 (0) 208 905 2345

derrick@sassyfilms.com      | +44 (0) 7585 006 840         | +44 (0) 208 905 2345

 

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